Work Northpilot Labs
B2B SaaS analytics platform
A product analytics concept built around one discipline: every chart answers a decision, or it doesn't ship.
Labs concept — internal work, not a client engagement
Activation funnel, feature adoption, retention cohorts, task completion, experiment outcomes — presented the way an executive reads, not the way a database exports. The concept demonstrates how we design reporting products: a primary trend, period-over-period context, and one written insight per view.
Capabilities demonstrated
- Product design
- Data visualization
- Full-stack development
- Analytics & attribution
- Experimentation